Thu Nov 12 2026 08:00:00 GMT+0800 (Taiwan Standard Time)
Social media image sizes in 2026
The pixel sizes that still matter for Instagram, Facebook, LinkedIn, X, TikTok, YouTube, and Pinterest, checked against official docs in November 2026.
A “social media size” is a pair of integers. If the file is 1080×1348 because a tool rounded the ratio, the platform may letterbox it, crop it again, or just make the type look soft. PlatformSize exports the integers below and nothing else.
Sizes below were checked in November 2026. Where a help center publishes a ratio or a “loads fastest” file instead of the export we use, the note says so. We did not replace the sizes in the tool.
The set worth saving
| Placement | Pixels | Ratio | Note |
|---|---|---|---|
| Instagram square | 1080×1080 | 1:1 | Feed width cap is 1080 |
| Instagram portrait | 1080×1350 | 4:5 | Everyday post |
| Instagram tall | 1080×1440 | 3:4 | Tallest feed photo Instagram Help allows |
| Instagram Story / Reel | 1080×1920 | 9:16 | Keep type out of the UI |
| Instagram profile | 320×320 | 1:1 | Drawn as a circle |
| Facebook post | 1080×1350 | 4:5 | Exact 4:5, not 1359 |
| Facebook cover | 1640×924 | 16:9 | Fastest official file is 851×315 |
| Facebook Story | 1080×1920 | 9:16 | Same frame as Instagram Stories |
| LinkedIn post | 1080×1350 | 4:5 | Wider link cards are 1200×627 |
| LinkedIn banner | 1584×396 | 4:1 | Official personal cover |
| LinkedIn company cover | 1512×256 | ~5.9:1 | Not the old 1128×191 |
| LinkedIn profile | 400×400 | 1:1 | Also the Page logo size |
| X post | 1600×900 | 16:9 | Same shape as 1280×720, sharper |
| X header | 1500×500 | 3:1 | Profile overlaps the lower left |
| X profile | 400×400 | 1:1 | Circle |
| TikTok / YouTube Shorts | 1080×1920 | 9:16 | Right-side buttons |
| YouTube thumbnail | 1280×720 | 16:9 | Official, under 2MB |
| YouTube thumbnail 4K | 3840×2160 | 16:9 | Archive master, not the upload |
| Pinterest pin | 1000×1500 | 2:3 | Standard pin |
What actually changed
Instagram’s help page on photo resolution still says a photo is kept when it is 320–1080 pixels wide and between 1.91:1 and 3:4. At 1080 wide, the tall end is 1440. That is why a 2024 cheat-sheet that stops at 4:5 is incomplete, and why a scheduler that posts through an older API may still refuse 3:4.
LinkedIn’s Pages spec now lists the company cover as 1512×256. Guides that still print 1128×191 are describing a previous template. The personal cover remains 1584×396, from LinkedIn Help.
Facebook’s cover help still says the fastest file is an sRGB JPG at 851×315, shown at 16:9 on a computer and about 2.4:1 on a phone. 1640×924 is the sharp 16:9 version of the desktop shape. Design the subject in the middle band.
YouTube’s thumbnail help is unchanged in the way that matters: 1280×720, 16:9, at least 640 wide, under 2MB. A 4K file is a master for you, not a better upload.
Safe areas are the part a resizer usually skips
Pixels are the easy half. A Story at 1080×1920 is covered at the top by the profile row and at the bottom by the caption or reply bar. Reels and TikTok add a column of buttons on the right. Profile photos are circles, so the corners of a square file are discarded. LinkedIn and X banners are partly hidden by the profile photo on the lower left, and both are cropped a little on small screens. The tool draws these as overlays. Where the platform does not publish the overlay in pixels — LinkedIn and X do not — the mark is an approximation and the label says so.
A posting workflow
- Export from the camera or the design file at a size larger than 1080 on the short side if you can.
- Open the tool, which never uploads the file.
- Check the creator pack, or the specific placements for that day.
- Set the focal point once per picture. Each preset remembers its own frame.
- Download the ZIP. Names look like
launch_instagram-portrait_1080x1350.jpg.
The long notes on individual placements are Instagram post size, LinkedIn banner size, YouTube thumbnail size, and X header size.